What is CPM advertising? What retailers need to know

Definition: Cost per thousand impressions, or “CPM,” refers to the cost of displaying an advertisement one thousand times (known as “impressions”). The CPM pricing structure is used for some display ads and is an important metric for e-commerce businesses that maintain affiliate networks. Ads on a CPM payment model are offered by Google Display Network…

6 Great Benefits Of Online Local Business Directories

There are several techniques available for advertising your business. You can choose advertising through newspapers, pamphlets, TV commercial and online. It is one of the most effective ways to build recognition and branding. In the online commercial field, there are several types of marketing techniques to choose from. One of the most effective online marketing…