There are six important digital marketing channels you should be utilizing to grow your business. When evaluating these channels, says Van Kampen, it’s easy to get lost in all the options, and, a small business might feel constrained by limited resources, be it time, budget, or staffing. On top of that, digital marketing is dynamic and…
Video Marketing Is an Exciting Part of Online Marketing. Analytical Tools for Video Performance Would Help Marketing Teams Gain Better Insights into Their Campaigns Video Marketing is witnessing rampant adoption among marketers who are focused on delivering better cross-screen customer experiences. The technology amplifies the efforts of content marketing and generates better opportunities for on-screen…
Allowing a comment to go unanswered or taking too long to reply to a mention are among the biggest mistakes made by online players. Social media customer service is the latest resource that enterprise leaders are implementing to uplift their organizations. Enterprises are leveraging social media in a way that builds brand awareness, promotes sales…
Are you lacking a viable social media strategy? If so, you aren’t alone. 50% of businesses claim that they lack a tangible social media strategy, according to a recent survey. Accordingly, many businesses feel that having a documented social media strategy is unnecessary and takes a lot of time to create. Unfortunately, both of these…
Marketing doesn’t have to be overwhelming. Follow this guide to identify the most profitable marketing channel to raise your company’s visibility. Starting a small business is like climbing a mountain: You can’t see what the end result will be, and it takes intense commitment and effort to keep going. Nearly every small business faces the…
