What is Buzzsumo?
BuzzSumo is a marketing solution that provides social media statistics as well as content inspiration and curation. It searches the web for material based on search queries and reports on its performance using metrics such as social interaction, evergreen score, and backlinks.
Benefits of Buzzsumo
- With BuzzSumo’s comprehensive social network analysis, you can identify your best platform and ensure that you’re sharing the correct information in the right place.
- Identify major influencers in certain themes for networking reasons. Before employing these influencers to reach a larger target audience, analyze and follow them.
- Using BuzzSumo, you can keep track of your rivals’ social content accomplishments.
- Using BuzzSumo, you can find out what’s trending, what’s being shared, and what subjects people are interested in. Create and publish material that you know will be favorably received using this information.
- Configure custom alerts to tell you when a term hits set minimum social share criteria, allowing you to focus your efforts on the best-performing material.