We are looking for a Marketing Manager to drive adoption and growth of our products. As a marketing manager you should have a strong grasp of current marketing tools and strategies you will be working with product, customer success team closely.
You must be passionate about working in a hyper growth environment
Responsibilities:
- Can create and develop an effective communication strategy to target audience on various Digital media platforms
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights-
- Work with Creative Designers/Web designers to ensure timely execution of campaigns.-
- Develop product marketing strategic plan and execute end-to-end marketing function with accountability for product usage, inbound lead generation, brand visibility, and marketing campaigns
- Develop marketing strategies to support on boarding, lifecycle, engagement and retention programs-
- Execute Marketing automation and workflow for partners / in-house teams-
- Enable Partners to use our Marketing tools and products in the best possible way
- Setup advance tracking with Google Analytics/ Tag Manager / Pixels
Desired Skills & Qualifications:
- Graduate: B.Tech./B.E/MBA-
- 3-7 Years of Proved Experience in Digital Marketing
- Strong knowledge of Google Product ecosystem (Tag Manager,Google Ads, Analytics etc )-
- Digital marketing experience in B2B SaaS internet industry will be a plus-
- Strong Knowledge of Digital Marketing, Analytics Tools and Platform. (ref:iimjobs.com)
Key Skills:
Digital Marketing,Web Analytics,Campaign Management,SaaS,Marketing
Seniority Level: Director
Industry: Internet
Employment Type: Full-time
Job FunctionsL: Marketing Sales
Company Profile:
NoPaperForms is India’s leading enrolment management solution provider that helps institutions automate their marketing and admission processes from enquiry till enrolment. We enable over 252+ institutions to centralize their leads and admission enquiries on a single platform, empower them to nurture those leads with smart marketing automation and real-time activity based lead profiling, and through predictive analytics algorithms and insightful reporting modules, assist them to achieve better conversions at a fraction of the cost of traditional enterprise applications. With our innovative application form management solution, schools and colleges can create online application forms in real-time, and instantly start receiving applications electronically. We are the only Ed-tech company, which is a registered requester with DigiLocker – A Digital India initiative of Government of India.
Digital Marketing Manager Job: http://tiny.cc/oi5phz