What is Mailerlite?
MailerLite is a low-cost email marketing program. MailerLite, which was created in 2005, is now used by 800,000 businesses each month.
Feature of Mailerlite
Send Out Email Marketing Campaigns
Create email newsletters, send email promos, or utilize RSS to automatically send digests of your blog material with MailerLite.
Create a Website and Landing Pages
MailerLite allows you to create not just emails, but also landing pages, opt-in forms, and (small) websites. They’ll even host the event for you.
Expand Your Audience
Create MailerLite forms and targeted pop-ups on your website to serve as email list builders and gain more subscribers.
A/B Testing
A/B split testing of subject lines, email content, and other variables are used to optimize email campaigns.
Subscribers Should be Segmented
To provide the most relevant communications, “Marie Kondo” your subscribers. You may categorize them based on their attributes (such as age, gender, and country), as well as their activity (emails clicked and opened), and create lists.
Benefits of Mailerlite
- MailerLite is a straightforward, practical, and free email newsletter software that gets the job done.
- They have a good free plan, and even on premium plans, they are less expensive than competitors like Mailchimp.
- Automation isn’t as complex as, say, ActiveCampaign, but it’s incredibly effective.
- We found this email tool to be simple to use and set up.
- MailerLite is well worth its salt since it has all of the functionality you’d expect.
