What is Omnisend?
Omnisend is an omnichannel marketing automation tool that enables SMS, push notifications, WhatsApp, pop-ups, segmentation, and dynamic Facebook and Google ad integration in addition to email. Therefore, it is a true all-in-one marketing automation solution.
Features of Omnisend
Ensure that Your Campaigns are Consistent with Your Brand.
The aesthetic of your emails says a lot about your company, but what if you don’t have an in-house designer who can style each campaign? The Omnisend template collection makes it simple to produce professional, eye-catching emails in minutes. Each of our templates can be simply customized to reflect your brand and reused for future campaigns. Do you have several stores? Save even more time by sharing your stored templates across the connected retailers.
Create Shoppable Emails in Seconds
You need more than basic email newsletters as an online firm. Creating campaigns with dynamic content blocks developed exclusively for e-commerce is simple with our drag-and-drop Content Editor.
Increase The Number of Opens and Sales
You don’t have to yell “SALE” every time you want to get your doors open. Improve your performance with our simple optimization tools, which don’t require any technical knowledge.
Determine what's Working Best and Measure it
With accurate sales monitoring and attribution, you can keep track of the success of your campaigns. Understand how your audience interacts with your emails, how many sales each campaign generates, and simply identify the top-performing campaigns.
Importance of Omnisend
A/B Testing
This function allows users to optimize their marketing efforts by sending two subject lines or two different sender names to a small percentage of recipients to determine which one performed the best. The one with the greatest click-through rate is then immediately distributed to the remaining recipients.
Campaign Booster
This tool improves engagement rates by allowing users to rerun a campaign with a different subject line to contacts who are inclined to buy but did not read the initial email.
Email Templates
Various sorts of templates make it easier to customize email campaigns.
Abandoned Cart
The program keeps track of visitors who abandon their carts so that users may send follow-up emails to re-engage them and increase revenue. It accomplishes this by displaying abandoned carts at various points, such as after customers submit their email address or straight from cookies in their browser.
Product Picker
A product picker function allows you to choose from a variety of products.