Candidates have Manage Social Media Handles for our Brands and Analyse Metrics and provide frequent plus Monthly updates on the performance of each Channel
Responsibilities:
- Manage Social Media Handles for our Brands
- Analyse Metrics and provide frequent plus Monthly updates on the performance of each Channel
- Capable of developing interesting Media Campaigns.
- Crafting interesting headlines and also write long copy for the relevant creative as part of Campaigns.
- Brainstorming ideas and concepts for the visual and words with other members of the creative team.
- Proof checking will also be a part of responsibility.
- Collectively discuss, create and execute the Social Media Plan.
- Develop a Social Media Content calendar for each Month.
- Assist with Content development for the Social Media handles.
- The profile requires Strategic thinking, Brand understanding, Building Corporate Profiles, Ads, Brochures, Outdoor, insight driven approach in transforming visual ideas to verbal delight.
- Monitor, listen and respond to comments/queries on the handles
- Content Development to create Engaging Conversations on Social Media Platforms.
- Monitor and analyse our brands competitor activities on a regular basis
- Run Paid Advertising Campaigns on Social Media Handles
- Collaborating with agencies creative team for building out creative’s for Social Platforms
- Strive to achieve the brands objective by demonstrating Growth Hacking Techniques
- Be proactive in recommending new techniques that can be implemented on Digital Mediums
- Monitor effective benchmarks (Best Practices) for measuring the impact of Social Media campaigns.
- Analyse, review, and report on the Effectiveness of Campaigns in an effort to maximise results.
Requirements:
- Ability to work independently and as a member of a team, as well as independently.
- Aptitude to develop and maintain strong working relationships with both internal and external stakeholders.
- Exceptional leadership capabilities and strong interpersonal skills.
- Extremely strong communication and presentation skills.
- Demonstrated experience and a passion for the Social Technology universe (i.e., Facebook, Twitter, YouTube, Foursquare, Flicker, blogs, wikis, RSS, social bookmarking, discussion forums and community software)
- Experience with Online Monitoring and measurement platforms including but not limited to Facebook Insights, YouTube Insights, Google Analytics, Hoot Suite, Tweet deck, and Social Mention.
- Experience with creating and identifying quality Social Media Content related to healthcare, fitness, healthy lifestyles, parenting, lifestyle trends, etc. is preferred.
- Experience Developing and launching Email and Text Messaging Campaigns preferred.
- Ability to work effectively under deadlines and juggle several assignments simultaneously.
- Ability to distinguish and behave with a good sense of decorum; acting as a brand ambassador is absolutely required.
- Data, analytics, and metrics oriented.
- Good command over English language & Presentation skills.
Company Profile:
It all starts with a brief from the client. A considerable part of our focus goes into the diagnosis of an advertiser€™s requirement. Having established this, our strategists propose a solution with the right mix of services to address the same. From website conception or modification to ensuring the advertiser€™s promotion objectives are met on the online sphere, Digital Patang is happy to entertain requests from all sizes of organizations as long as they have a vision for growth.
Desired Skills and Experience: Brand Management,Digital Marketing,Marketing Communication
Seniority Level: Associate
Industry: Marketing & Advertising
Employment Type: Full-time
Job Functions: Marketing Sales
Social Media Executive Job Link: http://tiny.cc/dyvyhz